Word combination from Chat (to talk) and Bot (Robot) – Software which automates a conversation between a human being and a computer system. There are Bots for conversations via Graphical User Interfaces with Text (Facebook Messanger, Slack, Kik, etc.) or Voice Interfaces (Alexa, Siri, Google Home). The big advantages for users are the instant and personal interaction with a brand that delivers relevant information at the right time. Big deal in Conversational Marketing.